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Retired and Found Two Unexpected Passions

Newly retired, a San Ramon senior discovers WordPress and starts a second life building an online business

First a two minute, two-bit history. Many moons ago, I had a new Bachelor of Arts in one hand, and absolutely no desire to teach. (As a side note: if I had know then just how much money I could make writing copy for that junk mail people toss in the wastebasket, I could have retired at thirty-five.) Since I was totally ignorate about marketing, I found a job in the one world that was sucking up new English majors: the world of Information Technology. One thing you learn as an English major is the logic of good sentence structure, as well as an understanding of how to develop a rational argument: perfect skills for business analysts, and systems analysts.

For way too many years, I project managed developement and implementation of software systems for larger and larger corporations. Emerging into retirement, I was thrilled and amazed at the light and nimble world of internet businesses, and what was most enthralling was discovery of all the easy to use computer tools that a small business can use to put themselves on the map: either locally, regionally, or even internationally.

Probably the greatest innovation of the new century is WordPress.  That free piece of software, loaded onto your $8.95 Hostgator site can give you a nice and easy to use website in less than half a day. I am having so much fun, I can't wait to get out of bed in the morning to learn more and then apply it to my project.

My first project is building an information website about my second passion: cats. For many years, I was too busy for pets.  I have now adopted three, and they are featured on my website, which is linked to my Facebook business page, and pinned to my Pinterest account. So I've started a second life, and a second business helping others learn how to market themselves and their business. So far, I having fun, so I'll keep you posted

Carol L. Stefan June 26, 2012 at 10:36 pm
Are you interested in having someone to work with? I, too, am a former teacher, and, until I moved to CA a year ago, worked in IT as a technical writer. Anything we can do together? I have been looking for just such an opportunity!
srjanssen June 27, 2012 at 11:17 pm
Hi Carol
I just picked up your comment and my answer is that I am just feeling my way with this, and following a vision that is amorphous at the moment. Nevertheless, I am open to exploring the possibility. Three thoughts cross my mind - do you have any experience at all creating videos with PowerPoint and Camtasia? Have you done any procedures documentation as part of your Technical Writing gig? Do you enjoy proofreading, and have you ever published any articles on ezine articles? Mind you, there are no right or wrong answers to the questions, I am just exploring possibilities.
Carol L. Stefan June 28, 2012 at 11:45 am
Of course I have used PowerPoint but not to create videos. I LOVE to proofread. (Ask any restaurateur whose menu I have critiqued!) I have tons of procedures docs. That (and user docs) is my specialty. And I have maintained intranet sites for several organizations. Ezines - no, but I have been blogging here for a while. (Any way we can communicate privately?)
srjanssen June 28, 2012 at 07:35 pm
If you have Skype, we can communicate Skype to Skype: you can reach me at SibbieJan. I don't leave Skype on so we can set up a mutual date and time..
Carol L. Stefan June 28, 2012 at 09:05 pm
I am carolstefanstern. How about tomorrow morning, around 8:45? I have a house full of company coming for a weeklater that day.
srjanssen June 29, 2012 at 02:17 pm
Sorry Carol, I didn't pick up your message last night. I have added you as a Skype contact. I'll keep Skype on line and if you have a gap with your company you can reach me; else we will chat early next week.

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KayLynn Neal June 6, 2013 at 03:52 pm
I too just noticed the sign. I'm wondering if they just recently changed the picture which is whyRead More we are all just noticing it if indeed it truly has been there since the 80s.......I certainly hope that it is an old sign and that this is not the beginning of other billboard signs lining our 680 corridor.
Wade Luckhardt June 7, 2013 at 08:43 pm
There has been a sign there for years, this just a new image at same old location.
L C June 11, 2013 at 04:21 pm
Get rid of it, nobody wants to see trash like this ! Been here 35 years and its the only one I'veRead More seen, hopefully its the last !!!! I'm sure most people here don't want it around, we need to find a way to get it taken down !